Year End Check In Message to Business Contacts: 8 Texts

Year end check in message to business contacts that closes a real loop: promised intros, quiet deals, deferred calls. Eight texts and a send by table.

By Brett Kaufman. 8 years using relationships to build sales pipelines, from political fundraising to a 7 figure business to running matchmaking for two communities. Over 1,000 introductions facilitated.

A good year end check in message to business contacts closes a loop from this year: an intro you promised, a deal that went quiet, a call you said you would make. Keep it under 40 words, name the open thread, and give them an easy way to answer or to pass.

December 9. You scroll your texts and find four threads that end with you saying “let me get back to you.” One is from August. One is a broker who said “let’s catch up after Q4.” One is an intro you promised at a dinner in September.

None of them are lost yet. All of them will be by February.

What should a year end check in message to business contacts say?

It should name one open thread and move it forward. Not “just checking in.” Not a recap of your year. Three parts, in a text:

  1. The thread. The intro, the deal, the question, the promised call.
  2. The move. You make the intro, send the answer, or propose a time.
  3. An easy out. “If the timing is wrong, no worries” keeps the door open without pressure.

If there is no open thread, it is not a check in. It is a holiday note, and it waits until later in December.

Which loops should you close before December 31?

Close the ones where someone is waiting on you first. Here is the checklist I would run, in order.

  1. Intros you promised. The fastest way to lose your standing as the connector. More on this in tracking the intros you promised.
  2. Answers you owe. A question about your buy box, a reference, a number they asked for.
  3. “After Q4” deferrals. Anyone who said “let’s talk after year end.” That time is now, and they told you so.
  4. Deals that went quiet. A CIM you reviewed, a seller conversation, an IOI with no word back.
  5. People you met this fall and never texted. The conference contacts from September and October.
  6. People who helped you and never heard the outcome. They made an intro. You never told them what happened.
  7. Deals you passed on. The broker who sent it deserves to know why, in one line.
  8. Anyone who asked you for something. A favor, a contact, a read on a market.

What do you text in each case?

Each text below is under 40 words. Swap the brackets for the real detail.

1. Promised intro:

[Name], I owe you the intro to [Person] from the [event] dinner. This slipped on me. Sending it now. Let me know if the timing is better in January.

2. Answer you owe:

[Name], you asked about our buy box in [month]. [Industry], [EBITDA range], [region], owner willing to stay six to twelve months. Sorry for the lag.

3. “After Q4” deferral:

[Name], you said to circle back after Q4. Want to grab 20 minutes the week of January [date]? I have a few things I would value your read on.

4. Deal that went quiet:

[Name], where did [Company] land? No pressure. If it is still live and the seller is open, we are still interested. If it moved on, good to know too.

5. Met this fall, never texted:

[Name], we met at [event] in [month] and talked about [topic]. I never followed up, my fault. Still curious how [their project] is going.

6. Helped you, never heard the outcome:

[Name], your intro to [Person] turned into [three calls / an LOI / a real friendship]. Wanted you to hear it from me before the year closes. Thank you.

7. Deal you passed on:

[Name], closing the loop on [Company]. We passed because [one reason]. Thank you for sending it. Anything with [criteria] in 2027, I am first in line.

8. They asked you for something:

[Name], you asked if I knew anyone in [field]. [Person] is the one. Want me to connect you two before the holidays or after?

If the gap is long, say so plainly and move on. For the broker you have not talked to in half a year, what to text a broker after six months has more.

When should each year end text go out?

Send loop closers in the first half of December, before people go offline. Christmas falls on Friday, December 25 this year and New Year’s Day on Friday, January 1, 2027, per the OPM federal holiday schedule. The send by dates are how I would run it.

Situation Send by Why
Promised intro December 4 Both sides can still meet before the break
Answer you owe December 4 The longer it waits, the less it matters
“After Q4” deferral December 11 Books a January date before calendars fill
Deal that went quiet December 11 Gets an answer before Q1 starts
Met this fall, never texted December 11 Still recognizable, barely
Helped you, never heard the outcome December 18 A good note to end their year on
Deal you passed on December 18 Keeps you on the list for 2027
They asked you for something December 4 They are waiting on you

Anything you miss goes to the week of January 4. Nothing goes out December 23 to January 3 unless you are replying.

What if the list is longer than you thought?

It usually is. Say you find 30 open loops across texts and email. That is illustrative, but common for someone who works two or three rooms a year and a few dozen intermediaries. Thirty texts at a couple of minutes each is about an hour, split over two weeks.

The harder part is finding them. If you want the full sweep, audit your network for dead relationships walks through it. For the daily habit that keeps the list short next December, see the super connector operating system.

The system that does this for you

FRONT OF MIND opens on your 10 minutes for today. Each person has one line on why today: a follow up is due, you met at an event weeks ago and never followed up, a pipeline deal has been quiet 7 days, or they are going cold. Intros to make this week show up with dated proof on both sides, so the promised intro does not wait until December.

Every draft is a text style message, 40 words max. Nothing sends without your tap, and it learns from your edits. It runs in your phone’s browser and can be saved to your home screen. Your contacts are encrypted. No one on our team looks at them, and you can export or delete anytime.

Start free with your first 25 contacts and see which open loop comes up first. See how it works

See how it works

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