By Brett Kaufman. 8 years using relationships to build sales pipelines, from political fundraising to a 7 figure business to running matchmaking for two communities. Over 1,000 introductions facilitated.

A monthly email to your network works when it is built to be answered, not read. Keep it under 250 words, list two or three people who need something specific, offer what you can help with, make one ask of your own, and send it from your own inbox so every reply lands as a real conversation.

The monthly email to your network template below does that in five short blocks. It is not a newsletter. It is an intro roundup.

Here is the version most people send. A quarterly “update” with a logo at the top, four paragraphs about what you have been up to, and a photo from a conference. A decent number of people open it. Nobody replies. You send it three more times and quietly stop.

The problem is not the cadence. It is that nothing in the email asks anyone to do anything. People reply to a need they can meet. Give them one.

What should a monthly email to your network include?

Five blocks, in this order. Each one exists to pull a reply.

1. One line of context. What you are focused on this month. One sentence, no recap.
2. Who needs what. Two or three people in your world with a specific, dated ask. Described by role, with their permission.
3. What I can help with. One or two things you can offer right now: an intro, a seat at a dinner, a contact in a niche.
4. One ask of your own. Specific enough that someone can answer it in a line.
5. A one line close. A question, not a sign off.

That is the whole structure. If a block has nothing real in it this month, cut the block, not the email.

The monthly email to your network template

Copy this and fill it in. The details are illustrative.

Subject: October: who needs what

Hi Sam,

Quick one. This month I'm spending most of my time on
add on deals in home services.

Who needs what:
- A searcher I know signed an LOI on a landscaping company
  in Ohio and needs an SBA lender who does $2M to $5M deals.
- A founder in my mastermind is raising a small round for
  a B2B services company and wants family offices that
  write direct checks.

What I can help with:
- I have an open seat at a dinner in Miami on Nov 13.
- I know two good QoE firms for deals under $10M.

My ask:
- I'm looking for an estate attorney in Chicago who works
  with business owners.

If any of this is you or someone you know, just reply
with a name. I'll handle the intro.

[Your name]

Under 200 words. Every line either names a need or offers help. And “just reply with a name” makes the reply as small as possible.

Who should get the monthly email?

Your inner circle should not get it at all, and cold contacts should not either. It belongs to the middle of your network.

Group	Roughly who	What they get
Inner circle	The 30 to 50 people you actually talk to	Personal texts, never a group email
Middle	People you have met and like but rarely talk to	The monthly email
Cold	People who would not recognize your name	Nothing until you have a real reason to reach out

The middle is where relationships decay quietly. Someone you met at a conference two years ago will not answer a “catching up” text, but they will answer “do you know an SBA lender in Ohio” if they do. The monthly email gives them a reason to.

Your inner circle gets the same asks, by text, one at a time. They would notice a group email and feel demoted.

How do you get permission to feature someone’s ask?

Text them a week before you send. Short and specific:

Putting together my monthly note. Mind if I include your Ohio lender search? I’ll keep it to “a searcher I know,” no company name.

Most people say yes fast, because you are offering to work for them. If they say no, drop it without a word. Before you match anyone off the replies, find the right people to introduce from your own network first.

Should you send it from Gmail or a newsletter tool?

From your own inbox, as plain text, for as long as your list allows. Replies are the point, and a note from a person gets replies that a designed newsletter does not.

Method	Good for	Limits to know
Gmail with BCC	A few dozen people	Feels less personal, no first name
Gmail mail merge	Hundreds of people, one copy each	Needs an eligible Google Workspace plan
Newsletter tool	Thousands of people	Reads like marketing, fewer replies

Google’s mail merge sends each recipient their own copy with their first name filled in. It is available on Workspace plans such as Business Standard and Workspace Individual, and allows up to 1,500 recipients a day. If you ever send more than 5,000 messages a day to personal Gmail accounts, Google’s sender guidelines add requirements such as one click unsubscribe.

One more line to know. If the main purpose of your email is promoting your own services, the FTC compliance guide for commercial email applies: a valid postal address, a clear way to opt out, and opt outs honored within 10 business days. Penalties run up to $53,088 per email. An email that is mostly asks and offers for other people is a different thing, but if you are unsure, ask your counsel.

What do you do with the replies?

Answer every one within 48 hours, and treat each as the start of an intro. This is where the email pays.

Here is the monthly rhythm I would run:

When	What you do
Week 1	Collect two or three asks, text each person for permission
Week 2	Write the email, under 250 words
Week 2, Tuesday morning	Send it
Next 48 hours	Reply to every response, ask both sides before any intro
Day 30	Check which intros happened, then start the next email

A reply like “I know a lender in Columbus” becomes a double opt in intro: ask the lender, ask the searcher, then connect them. A reply from someone you have not talked to in a year is a reconnection you did not have to engineer. Mark it, and move them back toward the inner circle if it warms up.

This is one habit inside the super connector operating system. The email reaches the middle of your network at once. Everything after the send is one to one.

Where FRONT OF MIND fits

FRONT OF MIND does not send your monthly email. It handles everything around it, which is where most people drop the ball.

Ask Liala out loud, “who do I know that is an M&A advisor” or “who lives in Miami,” and you find the people for the “who needs what” block in seconds. Capture each reply as it comes: say a name and a sentence out loud, and it is filed on that person.

Every morning the app opens on your 10 minutes for today. Intros to make this week show up with dated proof on both sides. People who replied and need a follow up come with a one line reason why today and a draft written like a text, 40 words max. Nothing sends without your tap, and it learns from your edits.

It runs in your phone browser, and you can save it to your home screen. Your contacts are encrypted. No one on our team looks at them. Export and delete anytime.

Start free with your first 25 contacts and see who comes up first.

See how it works